Mark Thomas is using a pay phone, but he isn't paying. And physically, he's not even that close to the phone.
He's sitting on a bench on the street in Astoria, Queens, checking email on his netbook. It's grabbing an Internet signal from a military-grade antenna on top of a pay phone down the block.
"It's not the speediest but you can't complain about free, right?" Thomas says.
It's part of a pilot project converting New York City's pay phones into Wi-Fi hot spots, launched by the city, pay phone operators and, in this case, an advertising company called Van Wagner. When Thomas logs on, a new entry appears on the computer of Van Wagner executive Pete Izzo.
"I can actually click on and look at the actual calls — I call them calls, they're not really calls — the logins as they actually happen," Izzo says.
On a recent afternoon, only two people have logged on at Thomas' phone. But Izzo says these numbers could grow into something that could stop pay phones' long death spiral: They've gone from about 2 million across the country in 2000 to less than a quarter of that today.
"We see gems in other people's junk," Izzo says.
He sees in pay phones a kind of buried treasure — literally. "Basically the conduits under the street — bandwidth and electric — bring magic to the street corner," Izzo says.
Magic that could go beyond just Wi-Fi. "Security devices, snifters for the air, cameras ... Could they be banking centers someday?" Izzo says. "Sure they could."
The city is taking suggestions and encouraging experimentation to make pay phones more useful, but this isn't the first time. The first Wi-Fi hot spots at pay phones in New York City were launched in 2003.
"People have tried it over the years, but so far I'm not aware of any that have been turned out to be financially successful," says Randy Nichols, president of the American Public Communications Council, a trade association for pay phone operators.
Nichols thinks the main challenge for these would-be pay phones of the future is actually paying for them.
Tom Keane, the chief executive officer of Jaroth-PTS, one of the nation's largest pay phone owners, says the solution could be advertising. That's already the case in New York City.
"That hasn't been a pay phone business for a very long time. That's been a media display ad business hidden in a phone booth," Keane says.
A pay phone in New York typically grosses less than $100 a month from actual calls. They can generate nearly 10 times that much just from the poster-sized ads on the booths' sides.
If Wi-Fi hot spots or Internet touch screens catch on, Keane thinks they could become advertiser-funded, too. And that could make more than just Internet access free, according to Izzo.
"The cost of actually providing a phone call is so low we hope to be able to give that away also someday soon," he says.
The pay phone of the future might not be a pay phone at all.
Source: National Public Radio
Showing posts with label Freebies and Discounts. Show all posts
Showing posts with label Freebies and Discounts. Show all posts
Tuesday, July 24, 2012
Wednesday, June 27, 2012
Check out your local library: It's not just for books anymore
The public library is my single favorite “free” resource in my community. In fact, I value it so much that I actually posted a visual tour of the local library I use the most on this site a few years ago.
(It’s worth noting that libraries aren’t truly free. While you don’t have to pay any money immediately to use the resources, libraries are usually funded by a mix of taxpayer dollars, grants, and donations. However, the value that most people get out of the library, if they choose to use it, far exceeds what goes into the library.)
A good library isn’t some unique resource that you’ll just find in certain towns. Most towns have a library, even small ones like the one depicted below.
What value can you get out of your local library? I’m going to reiterate some of the items mentioned in my “tour” post above, along with some other value that libraries contribute.
Books Yes, libraries are a warehouse of books that you can check out for free. You can also find magazines, newspapers, tax documents, and other such printed material at the library, too. Beyond that, most librarians are quite happy to share their expertise in helping you find the right book for your needs and interests.
Music Most libraries have a collection of CDs that you can check out for your own enjoyment. Larger libraries even have musical discovery programs to help introduce you to new kinds of music that you may never have known about before.
Films Many libraries have DVDs that you can check out. Some libraries carry this further and show films at the library. Larger libraries even have a small auditorium which goes a long way toward creating a theater-like experience for free.
Cultural events Libraries often host muscial groups, speakers, and presenters of all kinds for the public to enjoy. At my own library, I’ve heard authors speak and bands perform. I’ve seen jugglers juggle and movie directors present their work.
Audiobooks Going on a trip? Your library likely has a good collection of audiobooks to check out that will make your travel a lot more enjoyable.
Meeting places Many libraries have rooms that can be used for meetings of community groups. I’ve participated in gaming groups and book clubs at libraries, and I’ve seen everything from gardening clubs to jester training (yes, jester training) at libraries.
Children’s resources Libraries often have abundant children’s resources. For example, right now my children are involved in a robust reading program that rewards them for summer reading with new books and other items, plus there’s a weekly storytime and other activities at the library for them.
Internet access Almost every library today offers computer use with internet access for those who do not have access to the internet at home. Many libraries offer wi-fi access for people who bring in their laptops and other devices.
Teen resources Many larger libraries offer teen programs, including rooms where teens can hang out together in a safe yet private environment. They also offer book clubs targeting teenagers.
Additional community resources Some libraries offer additional services beyond these. For example, some local libraries offer battery recycling. One local library near us offers free paper recycling for people who don’t have home pick-up.
Your local library has a wealth of resources right there for you to take advantage of. All you have to do is walk in the door.
Credit: Christian Science Monitor
(It’s worth noting that libraries aren’t truly free. While you don’t have to pay any money immediately to use the resources, libraries are usually funded by a mix of taxpayer dollars, grants, and donations. However, the value that most people get out of the library, if they choose to use it, far exceeds what goes into the library.)
A good library isn’t some unique resource that you’ll just find in certain towns. Most towns have a library, even small ones like the one depicted below.
What value can you get out of your local library? I’m going to reiterate some of the items mentioned in my “tour” post above, along with some other value that libraries contribute.
Books Yes, libraries are a warehouse of books that you can check out for free. You can also find magazines, newspapers, tax documents, and other such printed material at the library, too. Beyond that, most librarians are quite happy to share their expertise in helping you find the right book for your needs and interests.
Music Most libraries have a collection of CDs that you can check out for your own enjoyment. Larger libraries even have musical discovery programs to help introduce you to new kinds of music that you may never have known about before.
Films Many libraries have DVDs that you can check out. Some libraries carry this further and show films at the library. Larger libraries even have a small auditorium which goes a long way toward creating a theater-like experience for free.
Cultural events Libraries often host muscial groups, speakers, and presenters of all kinds for the public to enjoy. At my own library, I’ve heard authors speak and bands perform. I’ve seen jugglers juggle and movie directors present their work.
Audiobooks Going on a trip? Your library likely has a good collection of audiobooks to check out that will make your travel a lot more enjoyable.
Meeting places Many libraries have rooms that can be used for meetings of community groups. I’ve participated in gaming groups and book clubs at libraries, and I’ve seen everything from gardening clubs to jester training (yes, jester training) at libraries.
Children’s resources Libraries often have abundant children’s resources. For example, right now my children are involved in a robust reading program that rewards them for summer reading with new books and other items, plus there’s a weekly storytime and other activities at the library for them.
Internet access Almost every library today offers computer use with internet access for those who do not have access to the internet at home. Many libraries offer wi-fi access for people who bring in their laptops and other devices.
Teen resources Many larger libraries offer teen programs, including rooms where teens can hang out together in a safe yet private environment. They also offer book clubs targeting teenagers.
Additional community resources Some libraries offer additional services beyond these. For example, some local libraries offer battery recycling. One local library near us offers free paper recycling for people who don’t have home pick-up.
Your local library has a wealth of resources right there for you to take advantage of. All you have to do is walk in the door.
Credit: Christian Science Monitor
Thursday, April 15, 2010
Celebrate Tax Day with freebies and discounts
If "taxes are the price we pay for civilized society," to quote Justice Oliver Wendell Holmes Jr., then April 15 is the day that bill comes due for every working American.
If you are scrambling to file your taxes, waiting (still) on your refund, or don't get a refund? Companies around the country are trying to relieve the Tax Day sting with freebies and special deals.
Free brewed coffee: Stop by your corner Starbucks with a travel mug for a free fill-up. The deal is part of the coffee chain's worldwide move to encourage customers to go green by switching from paper cups to reusable mugs.
Cinnabon: Cinnabon, the 25-year-old home of the cinnamon roll, is introducing cupcakes to its menu. To promote the new sweets, which are available in four flavors, mall-based locations of the bakery will be giving away bite-sized cupcakes between 6 p.m. and 8 p.m.
Boston Market: Buy one dinner plate at Boston Market and get a second one free with a coupon from the restaurant's Web site. Good Tax Day through Sunday.Credits: Hibah Yousuf, CNNMoney
P.F. Chang's: Score 15% off your food purchases at P.F. Chang's; dine-in or take-out.
McCormick & Schmick's: McCormick & Schmick's restaurants are celebrating the completion of 1040 forms with dinner entrees for $10.40 and drink specials. And on Friday, the restaurant is hosting Tax Preparer Appreciation Day--free dessert for accountants and other tax preparers. Diners on both days will also receive a $10.40 gift certificate.
Whole Foods: Whole Foods stores in the South -- 18 locations across North Carolina, South Carolina, Georgia, Alabama, Kentucky and Tennessee -- are rewarding customers with a tax-free shopping day.
HydroMassage: Let a jet stream massage bed rub away stress-induced knots Tax Day through Sunday at participating HydroMassage locations.
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